Understanding Cookies and Similar Technologies

Cookies are small text files that are stored on your device (computer, tablet, smartphone, or other electronic device) when you visit our website or use our services. They serve as a digital memory that helps us provide you with a better, more personalized experience by remembering your preferences, understanding how you interact with our services, and improving our overall service delivery.

This comprehensive Cookie Policy explains how Tokyo Spark ("we," "us," or "our") uses cookies and similar tracking technologies on our website, mobile applications, and related services. We believe in complete transparency about our data practices, and this policy provides detailed information about what cookies we use, why we use them, and how you can control them.

By continuing to use our website, mobile applications, or services, you consent to our use of cookies as described in this policy. Your consent helps us provide you with the best possible service experience while respecting your privacy preferences.

Comprehensive Cookie Categories

Essential and Functional Cookies

These cookies are absolutely necessary for our website and services to function properly and cannot be disabled without significantly impacting your user experience. They enable core functionality and security features.

• Session Management Cookies: Keep you logged in during your visit and maintain your session state across different pages
• Authentication Cookies: Verify your identity and maintain secure access to your account and booking information
• Security and Fraud Prevention Cookies: Protect against fraudulent activity, unauthorized access, and security threats
• Load Balancing Cookies: Ensure optimal website performance by distributing traffic across our servers
• Form Data Cookies: Remember information you've entered in forms to prevent data loss during your session
• Accessibility Cookies: Remember your accessibility preferences and settings
• Language and Region Cookies: Remember your preferred language and regional settings

Performance and Analytics Cookies

These cookies help us understand how visitors interact with our website and services, allowing us to improve performance and user experience.

• Website Analytics Cookies: Track page views, session duration, bounce rates, and user navigation patterns
• Performance Monitoring Cookies: Identify technical issues, page load times, and system performance metrics
• Error Tracking Cookies: Help us identify and fix technical problems and improve service reliability
• A/B Testing Cookies: Enable us to test different versions of our website to improve user experience
• Heat Mapping Cookies: Understand how users interact with different elements of our website
• Conversion Tracking Cookies: Measure the effectiveness of our services and identify areas for improvement

Personalization and Preference Cookies

These cookies enhance your experience by remembering your preferences and providing personalized content and recommendations.

• Service Preference Cookies: Remember your preferred cleaning services, scheduling preferences, and service customizations
• Location Preference Cookies: Remember your service area and location preferences for faster booking
• Booking History Cookies: Provide quick access to your previous bookings and frequently used service options
• Communication Preference Cookies: Remember how you prefer to receive notifications and updates
• Interface Customization Cookies: Remember your preferred website layout, display options, and user interface settings

Marketing and Advertising Cookies

These cookies help us provide relevant information about our services and measure the effectiveness of our marketing efforts.

• Targeting and Interest Cookies: Show relevant service information based on your interests and browsing behavior
• Retargeting Cookies: Remind you about our services when you visit other websites or platforms
• Campaign Effectiveness Cookies: Measure the success of our marketing campaigns and promotional efforts
• Social Media Integration Cookies: Enable sharing of content and integration with social media platforms
• Cross-Device Tracking Cookies: Provide consistent experience across different devices you use

Third-Party Cookies and External Services

We work with trusted third-party service providers who may set their own cookies on our website to help us deliver better services. These partners are carefully selected and must meet our privacy and security standards.

Analytics and Performance Services

We use reputable analytics services to understand website usage and improve our services:

• Google Analytics: Comprehensive website traffic analysis, user behavior tracking, and performance metrics
• Performance Monitoring Tools: Real-time website performance monitoring and technical optimization
• User Experience Analytics: Detailed analysis of user interactions and experience optimization
• Conversion Analytics: Tracking of service bookings and customer journey analysis
• Mobile App Analytics: Performance and usage analytics for our mobile applications

Payment and Financial Services

Our payment partners use cookies to ensure secure and efficient transaction processing:

• Payment Processors: Secure processing of credit card and electronic payments
• Fraud Prevention Services: Advanced fraud detection and prevention systems
• Financial Compliance Tools: Ensuring compliance with financial regulations and standards
• Transaction Security: Additional security layers for payment processing

Communication and Customer Support

We use communication services that may set cookies to enhance customer support:

• Live Chat Systems: Real-time customer support and communication tools
• Help Desk Platforms: Customer service ticket management and support systems
• Email Communication Tools: Email delivery, tracking, and communication optimization
• SMS and Notification Services: Mobile messaging and notification delivery systems
• Video Communication Tools: Video support and consultation services when available

Marketing and Advertising Partners

We work with advertising partners to provide relevant information about our services:

• Google Ads: Targeted advertising and remarketing campaigns
• Social Media Platforms: Integration with social media for content sharing and advertising
• Affiliate Networks: Partner referral tracking and commission management
• Content Delivery Networks: Efficient delivery of website content and media

Cookie Duration and Lifecycle Management

Different cookies have different lifespans depending on their purpose and the type of information they store. Understanding cookie duration helps you make informed decisions about your privacy preferences.

Session Cookies (Temporary)

These cookies are temporary and are automatically deleted when you close your browser or end your session. They are essential for basic website functionality during your visit.

• Login Session Cookies: Maintain your logged-in status during your visit
• Shopping Cart Cookies: Remember items in your service selection during booking
• Form Progress Cookies: Save your progress when filling out booking forms
• Security Verification Cookies: Temporary security tokens for session protection

Persistent Cookies (Long-term)

These cookies remain on your device for a specified period or until you manually delete them. Their duration varies based on their purpose:

• Preference and Settings Cookies: Up to 2 years to remember your long-term preferences
• Analytics and Performance Cookies: Up to 2 years for comprehensive usage analysis
• Marketing and Advertising Cookies: Up to 1 year for relevant service recommendations
• Security and Authentication Cookies: Up to 6 months for enhanced security features
• Language and Region Cookies: Up to 1 year to remember your location and language preferences
• Service History Cookies: Up to 3 years to provide personalized service recommendations

Cookie Refresh and Updates

Some cookies are automatically refreshed or updated during your visits to ensure they remain current and effective. This helps maintain optimal website performance and user experience.

Managing Your Cookie Preferences

Browser-Based Cookie Controls

All modern web browsers provide built-in tools for managing cookies. You have complete control over which cookies are stored on your device and can modify these settings at any time.

Browser-Specific Cookie Management

Here are detailed instructions for managing cookies in popular browsers:

• Google Chrome: Settings > Privacy and Security > Cookies and other site data > See all cookies and site data
• Mozilla Firefox: Settings > Privacy & Security > Cookies and Site Data > Manage Data
• Apple Safari: Preferences > Privacy > Manage Website Data
• Microsoft Edge: Settings > Cookies and site permissions > Cookies and site data > See all cookies and site data
• Opera: Settings > Advanced > Privacy & Security > Site Settings > Cookies and site data

Cookie Management Options

Through your browser settings, you can:

• View All Cookies: See a complete list of cookies stored by our website and others
• Delete Specific Cookies: Remove individual cookies or all cookies from specific websites
• Block Future Cookies: Prevent specific websites from setting new cookies
• Set Cookie Preferences: Configure automatic cookie handling rules
• Enable Cookie Notifications: Receive alerts when websites attempt to set cookies
• Clear All Cookies: Remove all stored cookies from your browser

Impact of Cookie Management Choices

Your cookie management choices will affect your experience with our website and services:

• Blocking Essential Cookies: May prevent core website functionality and service booking capabilities
• Disabling Functional Cookies: You may need to re-enter preferences and settings on each visit
• Blocking Analytics Cookies: Limits our ability to improve services based on usage data and user feedback
• Disabling Marketing Cookies: You may receive less relevant service recommendations and promotional information
• Clearing All Cookies: Will reset all preferences and require re-authentication for secure areas

Mobile Devices and Application Cookies

When you use our services on mobile devices or through mobile applications, we may use technologies similar to cookies to enhance your experience and provide personalized services.

Mobile Web Browser Cookies

Mobile browsers handle cookies similarly to desktop browsers, with some additional considerations:

• Mobile Browser Settings: Access cookie settings through your mobile browser's privacy or security settings
• Cross-Device Synchronization: Some browsers sync cookie settings across devices when you're logged into your browser account
• Mobile-Specific Cookies: Additional cookies may be used to optimize the mobile browsing experience
• Touch and Gesture Tracking: Cookies may store information about mobile-specific interactions

Mobile Application Data Storage

Our mobile applications may use local storage technologies that function similarly to cookies:

• App Preferences: Store your application settings and preferences locally
• Login Tokens: Securely store authentication information for convenient access
• Service History: Cache recent bookings and service information for quick access
• Location Data: Store location preferences for faster service booking
• Notification Settings: Remember your notification preferences and delivery methods

Mobile Privacy Controls

Mobile devices provide additional privacy controls:

• App Permissions: Control what data our mobile app can access on your device
• Location Services: Manage whether our app can access your location information
• Notification Permissions: Control whether our app can send you notifications
• Data Usage Controls: Monitor and control how much data our app uses

Legal Basis for Cookie Usage

We use cookies based on several legal grounds, depending on the type of cookie and its purpose. Understanding the legal basis helps you make informed decisions about your cookie preferences.

Consent-Based Cookies

For non-essential cookies, we rely on your consent, which you can withdraw at any time:

• Marketing and Advertising Cookies: Based on your explicit consent for personalized marketing
• Analytics Cookies: Based on your consent for website improvement and optimization
• Social Media Cookies: Based on your consent for social media integration features

Legitimate Interest Cookies

Some cookies are necessary for our legitimate business interests:

• Security Cookies: Protecting our website and users from security threats
• Performance Cookies: Ensuring optimal website performance and user experience
• Fraud Prevention Cookies: Detecting and preventing fraudulent activities

Contractual Necessity Cookies

Essential cookies are necessary for fulfilling our service contract with you:

• Service Delivery Cookies: Enabling booking and service coordination
• Payment Processing Cookies: Facilitating secure payment transactions
• Account Management Cookies: Providing access to your account and service history

Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our cookie usage, new technologies, legal requirements, or improvements to our services. We are committed to keeping you informed about any changes that may affect your privacy.

Notification of Changes

We will notify you of material changes to this Cookie Policy through:

• Website Notifications: Prominent notices on our website about policy updates
• Email Alerts: Direct email notifications to registered users about significant changes
• Service Platform Notices: In-app or service platform notifications about policy updates
• Updated Policy Posting: Publishing the revised policy with clear indication of changes

Reviewing Changes

We encourage you to review this Cookie Policy periodically to stay informed about our cookie practices. The "Last Updated" date at the top of this policy indicates when the most recent changes were made.

Contact Information and Support

If you have any questions about this Cookie Policy, need assistance with managing your cookie preferences, or want to learn more about our privacy practices, please don't hesitate to contact us:

We are committed to providing clear, helpful responses to all cookie and privacy-related questions. Our privacy team will respond to your inquiry within 2 business days and provide comprehensive assistance with any cookie management needs.

Additional Resources

For more information about cookies and online privacy, you may find these resources helpful:

• Browser Help Centers: Detailed cookie management guides from your browser provider
• Privacy Organizations: Information from privacy advocacy organizations about online privacy rights
• Regulatory Authorities: Guidance from data protection authorities about cookie regulations